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Suchel "tú" lipstick (creyón labial), shade Naranja
Object/Artifact
Swivel lipstick in a red plastic case. The cap is printed with a golden script "tú" logo. Opened, a gold-tone (brass) metal inner barrel rises from the red plastic base and presents an orange lipstick bullet. The paper base label reads "CREYON LABIAL / tú / NARANJA" with the cursive Suchel signature and flower device. The bullet color matches the "Naranja" (orange) shade name.
2025.5.10
A Cuban state-produced lipstick from the Suchel perfumery/cosmetics house under the Ministry of Light Industry. The Cuban state perfumery/cosmetics line began with the Empresa Consolidada de Jabonería y Perfumería, founded in 1961 under Minister of Industries Ernesto Guevara, with the Suchel firm taking shape from 1966 and continuing lines formerly made by pre-1959 private houses (Crusellas, Sabatés, Gravi). "tú" was one of Suchel's cosmetic lines; "creyón labial" is the Cuban term for lipstick.
Jorge Pantoja Amengual collection
2025.5
Jorge Pantoja Amengual
Suchel
Cuba
Caribbean
Central America
Tú
Date: circa 1970s–1980s — tentative; consistent with Suchel's state-era production (the enterprise dates from 1966, within the period). No explicit date/batch code read on the label.
Inscription
case
creyon labial Tú naranja Suchel
Spanish
lipstick Tú orange Suchel
Label
7.5 cm
1.7 cm
Red plastic cap; gold-tone metal swivel barrel in red plastic base; lipstick bullet (orange)
Plastic
Plastic (red cap and base); brass/gold-tone metal (swivel barrel/mechanism); lipstick (wax/oil, orange); paper (label).
Good
Havana
Cuba
Caribbean
Central America
use